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Writing & Communication · 2026 · Self-initiated concept

The Weight of Attention

An essay in eight weighings on attention, with a sourced research layer beneath it.

Format
Live HTML · PDF, 28 pages
Discipline
Writing & Communication
Year
2026
Tools
3
The essay's title page, with its opening question.

Overview

The Weight of Attention is an essay of about 2,470 words in eight sections. It argues that attention is better understood as weighing than as spending: it is how the world acquires weight for a person.

Challenge

Attention is usually described as money that gets spent or stolen. The essay needed a better model, it had to survive the strongest objection to it, and it had to stay readable for a general audience.

Solution

It moves through a question, a disturbance, the argument, a paradox with the strongest objection answered, six human scenes, a reversal and a resolution. Research sits underneath in 15 sourced notes, a context layer and 22 references.

Process

  1. 01

    Argument

    Built the case that attention is weighing, and that weight can be counterfeited.

  2. 02

    Research

    Sourced the claims in 15 notes and 22 references.

  3. 03

    Drafting

    Wrote eight sections, each with a single job.

  4. 04

    Edition

    Set the essay as an HTML edition and a PDF.

Screenshots

Sample Material

Everything behind the project, as it was delivered.

The live build

One self-contained HTML file that runs in the browser, offline, with nothing to install.

Tools used

  • HTML & CSS
  • SVG
  • Python

Outcomes

  • About 2,470 words across eight sections.
  • 15 sourced notes and 22 references.
  • A reading edition in HTML and in PDF.

This is a self-initiated concept. The outcomes describe what was made and measured, not results for a client.

Resources

Project Inquiry

What it is, who it is for, and anything already decided.

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